Say No To NoFollow!
October 3rd, 2008 • seo, wordpress
Say No To NoFollow
nofollow is an HTML attribute value used to instruct some search engines that a hyperlink should not influence the link target’s ranking in the search engine’s index. It is intended to reduce the effectiveness of certain types of search engine spam, thereby improving the quality of search engine results and preventing spamdexing from occurring in the first place.
This is what Wikipedia says about nofollow attribute. It means that, if you use nofollow attribute in your links, search engine spiders will not use that link in target site’s ranking calculations. Under normal terms if a site links to your page, it’ll add some value to your page’s ranking. However if that site add a nofollow attribute, than that value will not be counted by search engines. After some time, spammers realized that they can build a large link set just posting automatic comments to random blogs or adding links to wikipedia. To remedy this situation, authorities suggested to add a nofollow attribute automatically to the links in comments etc. However it seems that this doesn’t work any more. Spammers still post automated comments. For wordpress - and most of popular content managements systems - the best way to keep spam away is comment moderation. For the search engine optimization view, allowing do-follow comments will encourage your readers to drop comments since each comment will be counted as a backlink to their site. So no need to talk more about the benefits of dofollow links : ) Just say no to nofollow!
U Comment I Follow
For Wordpress you can use the NoFollow-Free plugin to change the Wordpress’ default behaviour.
